Effective date: June 5, 2026
Reader aid. These Terms cover mobile app use, Blooming subscriptions through Apple, the separate gift web subscription, user content, couples sharing risks, local personalization features, refunds, arbitration for U.S. users, and governing law. The English Terms below are the canonical legal text.
Welcome to Flowers. These Terms of Use (the "Terms") govern your access to and use of the Flowers mobile application, the Flowers gift web service at flowerisblooming.com, and related websites (collectively, the "Service"), developed and maintained by Flower Dg (operated by Hoang Hai Long Do) ("we", "us", "our"). By downloading, installing, or using the Service you agree to be bound by these Terms and by our Privacy Policy. If you do not agree, do not use the Service.
What Flowers is. Flowers is a flower-collection, arrangement, and private-sharing app. The mobile app organizes its features in five sections: a collection of hand-illustrated flowers; a garden you arrange into bouquets and pots; a focus session feature ("Grow") that rewards completed sessions with flowers; a Warmth section for sharing photos, notes, doodles, and questions with a paired partner; and a profile area for account, sync, and subscription management. Separately, the gift web service at flowerisblooming.com lets anyone (with or without the mobile app) compose and send a personalized digital flower gift. Flowers is not a focus timer, productivity tool, or wellness service; the focus session feature is one feature among several and is not the purpose of the Service.
IMPORTANT: §15 contains a binding arbitration agreement and class-action waiver that affects how disputes between you and us are resolved. Read it carefully.
By using Flowers, you confirm that you have read, understood, and agree to these Terms and our Privacy Policy.
You must be at least 13 years old (or 16 in the European Economic Area, or the minimum age required by your local law, whichever is higher) to use Flowers. By using the app, you represent and warrant that you meet the applicable age requirement. If you are under the age of majority in your jurisdiction, you further represent that your parent or legal guardian has reviewed and agreed to these Terms on your behalf. We may terminate accounts where we reasonably believe the user does not meet age requirements.
Subject to your compliance with these Terms, we grant you a limited, personal, non-exclusive, non-transferable, non-sublicensable, revocable license to install and use the app on any Apple or Android device you own or control, for personal, non-commercial purposes only. This license is subject to the applicable app-store terms for the platform you use. All rights not expressly granted are reserved.
You may use Flowers without creating an account. If you choose to sign in, you are responsible for maintaining the security of your credentials and for all activity that occurs under your account. You must notify us immediately of any unauthorized access. We are not liable for any loss or damage from your failure to comply with this section.
Flowers offers two distinct paid surfaces, each with its own payment processor and its own terms. Your purchase on one does not grant access to the other.
The Flowers mobile app offers an optional auto-renewing subscription called "Blooming." Mobile-app purchases are processed through the Apple App Store on iOS or Google Play on Android and are subject to the applicable store terms.
Flowers uses a freemium model in the mobile app. Free users have the core experience — the full collection, focus sessions, and basic garden arrangement. Premium subscribers (Blooming) support continued development of the app and unlock additional capacity and features in the couples hub, the garden, and the gift flow. Specific feature scope and any tier benefits may change from time to time, and we will surface material changes in the app.
Separately from the mobile app, the Flowers gift web service at flowerisblooming.com lets you compose and send digital flower gifts from the web. Web purchases are processed through the checkout shown at purchase time. The checkout handles payment, recurring billing, taxes, fraud screening, and refund execution.
If you are located in the EEA or the United Kingdom, you expressly acknowledge and agree that once your subscription begins and digital content is made available to you, you consent to immediate performance and you waive the 14-day right of withdrawal under Article 16(m) of the EU Consumer Rights Directive (2011/83/EU) and the equivalent UK regulations — subject, for the gift web service, to the 14-day cooling-off refund window we voluntarily offer on your first weekly charge under our Refund Policy, provided you have not yet sent a live gift link.
If you initiate a chargeback or payment reversal — through Apple or Google Play for the mobile-app subscription, or through your bank or card issuer for the gift web service — without first attempting to resolve the issue through the applicable app-store support path, the web checkout support path, or us as appropriate, we may suspend or terminate your account, your premium access, or your gift-web access until the dispute is resolved.
"Your Content" means any content you create, submit, upload, post, or share through the Service — including garden arrangements, bouquets, gift notes, Locket photos, voice notes, memories, scratchpad drawings, couple-question answers, and any other user-generated content.
You retain all rights you have in Your Content. We claim no ownership.
By submitting Your Content, you grant us a worldwide, non-exclusive, royalty-free, fully paid-up, sublicensable, transferable license to host, store, cache, reproduce, display, transmit, adapt, modify (for technical format conversion only), and distribute Your Content, solely for the purposes of operating and providing the Service — including delivery to your paired partner in couples features, delivery to gift recipients, backup, and technical operations. This license terminates when you delete Your Content, except (a) to the extent Your Content was shared with another user (who retains their own copy), and (b) for routine system backups that are purged on a rolling 30-day window.
By submitting Your Content, you represent and warrant that:
We reserve the right (but have no obligation) to review, remove, or refuse any content we determine, in our sole discretion, violates these Terms or applicable law, or in response to a valid legal order, recipient report, support request, or DMCA takedown request (see §11). Recipients can report a gift or request takedown support through Support.
Any suggestions, feedback, or ideas you send to us about the Service are non-confidential. You grant us a perpetual, irrevocable, royalty-free, worldwide license to use them for any purpose, without attribution or compensation.
A "gift" in Flowers — whether composed in the mobile app or through the gift web service — is a temporary digital display of a flower arrangement with an optional personal note, photos, and event details. It does not create a balance, voucher, redeemable instrument, marketplace item, or cash equivalent. Gifts have no monetary value and cannot be exchanged or transferred for cash or credit. The fee for the gift web service is a fee for access to the composition and delivery service, not the purchase of a redeemable instrument; refund eligibility for that service is governed by our Refund Policy.
The Warmth feature lets you share content (photos, voice notes, drawings, text, and optional location/map pins) with a paired partner. You acknowledge and agree:
Flowers includes playful, automated personalization such as the personality onboarding flower reading. This content is generated locally from your in-app answers and is for informational and entertainment purposes only.
The Service does not provide plant, flower, or species identification, and the retired camera-based flower/plant identifier is no longer part of the mobile app, website, widgets, or backend.
No professional advice. Personalized output is not, and must not be relied on as:
No warranty of accuracy. Personalized output may be inaccurate, incomplete, outdated, offensive, biased, or inappropriate. We disclaim all warranties — express or implied — regarding personalized output, including accuracy, fitness for a particular purpose, and non-infringement.
You agree not to:
All content in the Service — including flower illustrations, animations, text, design, logos, and code — is owned by Hoang Hai Long Do or licensed to us, and is protected by copyright, trademark, and other intellectual property laws. You may not reproduce, distribute, publicly perform, modify, or create derivative works from any part of the Service without our prior written consent, except as expressly permitted by these Terms.
AI scraping and training are prohibited. Without our prior written permission, no part of the Service may be used to train, fine-tune, evaluate, benchmark, populate, or operate any AI/ML model, retrieval system, RAG or vector database, dataset, generative agent, browser agent, automated content-reproduction system, or similar tool. This restriction applies to OpenAI/GPT/ChatGPT, Anthropic/Claude, Google/Gemini/Google-Extended, Perplexity, and similar systems.
If you believe content in the Service infringes your copyright, send a notice to [email protected] including: (1) identification of the copyrighted work; (2) identification of the allegedly infringing material with enough detail to locate it; (3) your contact information; (4) a good-faith statement that the use is unauthorized; (5) a statement under penalty of perjury that the information is accurate and you are authorized to act for the copyright owner; and (6) your physical or electronic signature. We will process valid notices consistent with the DMCA. Repeat infringers will have their accounts terminated.
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE," WITH ALL FAULTS, AND WITHOUT WARRANTY OF ANY KIND — EXPRESS, IMPLIED, OR STATUTORY. WITHOUT LIMITING THE FOREGOING, WE EXPRESSLY DISCLAIM ALL IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, QUIET ENJOYMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, SECURE, ERROR-FREE, OR FREE OF VIRUSES OR HARMFUL COMPONENTS, THAT PERSONALIZED OUTPUT WILL BE ACCURATE, OR THAT YOUR DATA WILL BE PRESERVED WITHOUT LOSS OR CORRUPTION. YOUR USE OF THE SERVICE IS AT YOUR SOLE RISK.
Some jurisdictions do not allow the exclusion of implied warranties; in those jurisdictions, some of the above may not apply to you, and you may have additional rights.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES — INCLUDING LOSS OF PROFITS, LOSS OF DATA, LOSS OF GOODWILL, SERVICE INTERRUPTION, COST OF SUBSTITUTE SERVICES, OR ANY OTHER INTANGIBLE LOSSES — ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS, EVEN IF ADVISED OF THE POSSIBILITY AND EVEN IF A REMEDY FAILS OF ITS ESSENTIAL PURPOSE.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR TOTAL CUMULATIVE LIABILITY TO YOU FOR ALL CLAIMS, IN AGGREGATE, SHALL NOT EXCEED THE GREATER OF (a) ONE HUNDRED U.S. DOLLARS (US$100), OR (b) THE TOTAL AMOUNT YOU PAID THROUGH THE APPLE APP STORE, GOOGLE PLAY, OR THE GIFT WEB CHECKOUT FOR THE SERVICE IN THE TWELVE (12) MONTHS IMMEDIATELY BEFORE THE EVENT GIVING RISE TO THE CLAIM.
These limitations reflect an essential basis of the bargain between you and us. We would not be able to offer the Service on the current terms without them.
Nothing in §12 or §13 excludes or limits liability that cannot be excluded or limited under your local consumer protection law — including (in the EEA, UK, Australia, and similar jurisdictions) liability for gross negligence, intentional misconduct, fraud, or death or personal injury caused by negligence. Where mandatory law overrides any of the above limits, the remaining provisions continue to apply to the maximum extent permitted.
You agree to defend, indemnify, and hold harmless Hoang Hai Long Do and any affiliates, successors, and assigns from and against any and all claims, damages, losses, judgments, settlements, costs, and expenses — including reasonable attorneys' fees and court costs — arising out of or relating to:
We reserve the right, at our own expense, to assume the exclusive defense and control of any matter otherwise subject to indemnification by you; you agree to cooperate with our defense. You may not settle any claim without our prior written consent.
If you are located in the United States, you and we agree to resolve any dispute, claim, or controversy arising out of or relating to these Terms, the Privacy Policy, or the Service (each a "Dispute") as follows:
Disputes will be resolved by binding, individual arbitration administered by JAMS under its Streamlined Arbitration Rules & Procedures then in effect. The arbitrator — not any court — has exclusive authority to resolve any Dispute, including any claim that this arbitration agreement or any part of these Terms is unenforceable.
YOU AND WE AGREE THAT EACH MAY BRING DISPUTES AGAINST THE OTHER ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, OR REPRESENTATIVE PROCEEDING. THE ARBITRATOR MAY NOT CONSOLIDATE MORE THAN ONE PERSON'S CLAIMS OR PRESIDE OVER ANY FORM OF CLASS OR REPRESENTATIVE PROCEEDING.
You may opt out of this arbitration agreement and class-action waiver by sending written notice to [email protected] within 30 days of first accepting these Terms. Your notice must include your full name, the email address associated with your account, and a clear statement that you wish to opt out of arbitration. Opting out does not affect any other provision of these Terms.
Nothing in this §15 prevents either party from (a) seeking injunctive or equitable relief in a court of competent jurisdiction to protect intellectual property rights or confidential information, or (b) pursuing claims in small-claims court that qualify under that court's rules.
The U.S. Federal Arbitration Act governs the interpretation and enforcement of this arbitration agreement.
If the class-action waiver in §15.2 is found unenforceable in a given case, that specific claim will proceed in court, but all other claims will still proceed in arbitration; and the remainder of these Terms remains in effect.
If you are not located in the United States, this §15 does not bind you to arbitration. Your rights to bring claims in court in your country of residence and to use mandatory consumer dispute-resolution procedures required by your local law are unaffected.
We will not be liable for any delay or failure to perform arising from events beyond our reasonable control — including acts of God, natural disasters, war, terrorism, civil unrest, government action, pandemic or epidemic, labor disruption, internet or telecommunications failure, third-party service outage (including Apple, Google, Firebase, Expo, RevenueCat, or any cloud provider), cyberattack, power outage, or any other event that could not have been reasonably anticipated or avoided.
We reserve the right, at any time and in our sole discretion, to modify, suspend, or discontinue any part of the Service — including features, content, pricing tiers, subscription plans, or territorial availability — and to impose limits on usage. Where feasible we will provide reasonable advance notice of material changes. We are not liable to you or any third party for any modification, suspension, or discontinuance, except that if you prepaid for a subscription period and the Service is fully discontinued before that period ends, you may contact Apple for a pro-rata refund under Apple's refund policy.
We may suspend or terminate your access to the Service at any time, with or without notice, for conduct we reasonably believe violates these Terms or is harmful to other users or the Service. You may stop using the Service at any time by uninstalling it and, if applicable, requesting account deletion from the Profile tab or by contacting us. Sections that by their nature should survive termination (including §§ 6, 10, 12 – 15, and 19 – 27) will survive.
The Service depends on third-party providers, including Apple (App Store, Apple Sign-In, Apple Push), Google/Firebase (auth, Firestore, Storage, Cloud Functions), Expo (mobile runtime, OTA updates, push), RevenueCat (mobile subscription entitlements), and the gift web service checkout provider. We are not responsible for acts, omissions, outages, or policies of third parties, and your use of third-party services is subject to those providers' own terms.
These Terms are governed by and construed in accordance with the laws of the Socialist Republic of Vietnam, without regard to its conflict-of-law principles and excluding the U.N. Convention on Contracts for the International Sale of Goods.
Subject to §15 (which governs U.S. users) and subject to mandatory consumer-protection rights in your jurisdiction of residence, any dispute arising out of or relating to these Terms that is not subject to arbitration shall be resolved exclusively in the competent courts of Ho Chi Minh City, Vietnam, and you consent to the personal jurisdiction of those courts.
If you are a consumer in the EEA, UK, Switzerland, Australia, or another jurisdiction granting mandatory consumer-protection rights, nothing in this section deprives you of those rights, and you may also be entitled to bring proceedings in the courts of your country of residence.
If any provision of these Terms is found unenforceable or invalid, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will remain in full force and effect.
These Terms, together with the Privacy Policy and any in-app disclosures you accept, constitute the entire agreement between you and us regarding the Service and supersede any prior or contemporaneous agreements, communications, or understandings (whether oral or written).
Our failure to enforce any right or provision of these Terms is not a waiver of our right to enforce it later. A waiver is only effective if made in writing and signed by us.
You may not assign or transfer your rights or obligations under these Terms without our prior written consent. Any unauthorized assignment is void. We may assign or transfer these Terms, in whole or in part, at any time — including to a successor entity, affiliate, or purchaser of our business — without notice or further consent.
We may give you notice through the app, email, the support website, or any contact method associated with your account. You agree to receive notices electronically, and you agree that electronic notices satisfy any legal requirement that a communication be in writing. You must send notices to us at [email protected].
You represent and warrant that you (a) are not located in a country that is subject to a U.S. government embargo or designated by a competent authority as "terrorist-supporting"; (b) are not on any U.S., EU, UK, or other competent-authority list of prohibited or restricted parties; and (c) will not use the Service in violation of U.S., EU, UK, Vietnamese, or any other applicable export-control or sanctions law.
We may update these Terms from time to time. Material changes will be posted on this page with a revised effective date. Significant changes may also be surfaced inside the app. Your continued use of the Service after changes are posted constitutes acceptance of the updated Terms. If you do not agree, stop using the Service.
Questions about these Terms: [email protected]